My Story. A native of North Carolina, my love for art and design has grown into a life long passion. I attended North Carolina School of the Arts and received my Bachelor of Arts degree in graphic design from Appalachian State University.
I have been lucky enough to turn my passion into a career. I have been with a healthcare marketing firm, ABZ Design Group since 1998 and serve as partner and creative director. I have designed a multitude of national award winning campaigns for our hospital clients focusing my designs on engaging and motivating their consumer.
Aside from my career as a creative director, I am a very busy mom with my precious one-year-old twins, Autumn and Tristan. It’s been a hectic, but magical year for my husband and I as we learn to balance our new family and busy careers. It’s an amazing journey, and I am treasuring every second!
Juggling the new challenges of being a mom and seeking that delicate balance of work and family, I have realized that it has given me an even greater, more personal perspective when designing for my healthcare clients ““ I am their target market.
With the overwhelming majority of all creative directors being men, I am able to use my unique insight and understanding to better reach the heart of the healthcare decision maker.
Turning my understanding for healthcare marketing and my love for creative design into effective marketing solutions for community hospitals is my passion.